A BLNCD Mission

Intro: The Problem

We all deal with various degrees of pain. Whether we work an inside desk job or outside in construction, whether we’re an extreme athlete or an occasional jogger, whether we’re an aspiring entrepreneur or a stay-at-home parent, pain is endured in every walk of life. Everybody feels pain in some form or another. Emotional pain can transpire as a minor disappointment or a devastating loss, often resulting in brain fog, anxiety, stress and even depression. Physical pain, including muscle soreness, fatigue, and inflammation in the body, can be caused by the particular choices we make and habits we form. For example, pressure to perform at work can lead to stress and anxiety, or staying up with the kids causes you to lose sleep and fatigue sets in. The inflammation and soreness felt by a bodybuilder with overworked muscles or the symptoms of withdrawal felt by a drug addict are extreme examples, but common nonetheless. Most commonly, people feel some combination of both emotional pain and physical pain, and varying degrees of each. However, how we manage our pain has huge impact on how it affects our health and quality of life.

Moreover, we all have our own way of coping with pain and our options are often dictated by what resources are available, what fits within our budget, and what society deems the “safe” or superior treatment option. Naturally, we immediately want to reach for over the counter drugs, such as ibuprofen, or even obtain  prescription drugs because they are more readily available and our pain can be numbed within minutes. Many even turn to alcohol, tobacco, or narcotics depending on what coping skills we have been taught. We typically want anything we can get our hands on to take the pain away, help take the edge off, or just drown the pain enough to enjoy life for a while. As long as it’s legal, it must be safe, right?..

A common misconception is thinking that just because something is legal that means it is safe for consumption. However, according to a collaborative study done by the Drug Enforcement Administration (DEA), National Institute on Drug Abuse, and Centers for Disease Control and Prevention, Tobacco, alcohol, and prescription drugs are the 3 Most Deadly Drugs in America, yet they are legal. The top three “legal” ways most people cope with pain are responsible for more deaths annually than any drug that is currently illegal.  Let that sink in...

Unfortunately in the United States, the most lethal drugs are not only easily accessible in stores, they are often readily available in the homes of most Americans. Those drugs are harmful to our health, addictive in nature, and often lead to more problems than they solve. People with addictions to drugs often develop a number of health issues such as organ failure, heart disease, stroke, cancer, and a number of mental health issues. Too often they force people into downward spirals, increasing the dose each time or until we finally become immune to them. Once the first drug no longer works for us, we are on to the next one until we are just treating the symptoms and side effects caused by the pervious drugs and have long forgotten the original problem. Once addiction has taken hold, it can take a lifetime to combat. All the while, our physiology is falling apart until we either say enough is enough and beat our addiction, or die. It is unfathomable that these products are legal and we continue buying them, fueling billions of dollars into the pockets of big pharma, and big tobacco and alcohol companies. We need to realize that these big companies are more concerned with increasing their revenue than they are with the millions of dead and even more chronically ill that are left in their wake.

In fact, “In 2016 alone, tobacco use caused over 7.1 million deaths worldwide (5.1 million in men, 2.0 million in women)... The combined profits of the world's biggest tobacco companies exceeded US $62.27 billion… This is equivalent to US $9,730 for the death of each smoker”, according to a collaborative study by The Tobacco Atlas report, by American Cancer Society (ACS) and US-based non-profit Vital Strategies.  

The Solution:

Our proposed solution to this problem might not be what you expect. It involves a plant that has been illegal to possess or use in the United States for the last 45+ years, and is considered a Schedule 1 drug, the same classification that the Drug Enforcement Administration (DEA) places cocaine and heroin, and what the Food & Drug Administration (FDA) has “not approved... as a safe and effective drug for any indication.” We’re talking about Cannabis.

Cannabis has been used for medical and industrial purposes in the United States since colonial times. It wasn't until the 1970s and the War on Drugs propaganda that Marihuana was mis-branded as one of the most dangerous drugs on the planet and criminalized in the US until the early 2000s. Now, Cannabis is legal medically in over 30 states and recreationally in 10, and still federally illegal and heavily regulated in nearly a third of the nation’s states (ProCon.org: Medical Marijuana). This makes it extremely difficult for families living in those prohibited states to have access to the medicine that could save their lives, often forcing them to spend thousands on harmful medications or uproot their lives and move to a state where they’ll have better access to the safest medication available. Meanwhile, the US government owns a patent on Cannabis themselves citing “cannabinoids as neuroprotectants”, yet have ignored years of  research on the health benefits and continues to ignore new and improved research supporting the federal legalization of Cannabis. Their research supports its potential health benefits and safety in consumption as a standalone medicine and in comparison to its pharmaceutical counterparts. Its baffling and contradictory that the government still prohibits the widespread medical and recreational use of Cannabis.

Not only is Cannabis a safe form of alternative medicine and supplement, it is often more effective at treating sources of pain and promoting health by regulating physiological functions and promoting balance throughout the body. Moreover, in all the recorded use of of Cannabis around the world, there has never been a single recorded death attributed to this plant (no…really). Still not convinced?

Cannabis has been used for centuries all over the world for medical and therapeutic purposes, as discussed in our article discussing the History of Cannabis. What’s more, the Hemp form of Cannabis naturally has little-to-no THC content and more potent levels of CBD, allowing you harness the healing powers of Cannabis without the “high” or intoxicating feeling. Last December, Trump signed the 2018 Farm Bill legalizing the Hemp form of Cannabis, effectively making Hemp-Derived CBD products legal to produce and use all over the United States. CBD offers consumers a natural way to boost their immune function and the effectiveness of your body’s internal systems. New research in being done on CBD and its potential uses & safety all over the world. Some of the most commonly found uses & benefits of CBD include:

  • Reduces Chronic Pain
  • Anti-inflammatory
  • Reduces Anxiety & Stress
  • Helps relieve Depression
  • Regulates sleep-wake cycle
  • Reduces frequency & intensity of Headaches & Migraines
  • Reduces Seizures & Epilepsy
  • Neuroprotective (protects nerve cells against damage)
  • Helps Post-Traumatic Stress Disorder (PTSD)
  • Helps Curb Drug Addictions & Cravings
  • Can Counteract THC Overdose
  • Reduces Tumor Size
  • Fights Cancer Development
  • Helps Manage Chemo Side-effects
  • Lowers Risk of Diabetes & Heart Disease
  • Improves Skin Health
  • Antipsychotic
  • Antispasmodic (suppresses muscle spasms)
  • and more...

Not only is there tremendous research emerging that supports CBD’s safety and effectiveness over prescriptions in pain management, it's also been shown to provide a pathway out of addiction to opiates, tobacco or alcohol. What’s more, in 2014 a study was published in the JAMA Internal Medicine journal by Marcus Bachhuber, assistant professor of medicine at the Montefiore Medical Center in New York City, that showed between the years 1999-2010 states with legalized medical marijuana saw on average 25% less opiate related deaths than those where cannabis was strictly prohibited. Two additional studies have since been done that show cannabis and CBD’s ability to reduce the amount of opiates needed to see results, both on a per-serving and daily basis. Making it easier for people to wean themselves off of opiates or replace them completely with Cannabis and/or CBD.


We chose to start BLNCD Lifestyle because we understand that life can be challenging at times and pain can seem inescapable. But there are better alternatives to over the counter and prescription drugs, narcotics, alcohol, and tobacco to deal with all types of pain and improve our quality of life.

We also understand that the Cannabis Industry can be intimidating, and the products can be a bit confusing. So we set out to create a community in which we share reliable information and ideas of how to live better, learn from credible research and try the best quality products from the most trusted brands in the Cannabis industry.

We chose the name “BLNCD” because CBD acts as an agent promoting balance throughout your body’s systems and helps maintain clarity and relaxed focus in the mind. We chose our unique spelling to represent the often misunderstood ways in which cannabis and CBD work with signaling networks in our bodies to naturally improve functions of vital systems such as the central nervous system, immune system, endocrine system, muscular system, and respiratory system. CBD and cannabinoids all work synergistically to promote how your brain communicates with your physiological systems, and helps those systems work more efficiently and effectively, improving overall health. We also chose “BLNCD” to signify the mystery and wonder behind the science and history of Cannabis with the idea that we have just begun to understand what it all means and what we can do with it.

We chose “Lifestyle” because we believe that health is about more than just managing pain, it's a way of experiencing life at its Peaks; Peak moments are those that are full of health and happiness and free of mental and physical pain. When we are able to perform to the best of our ability and accomplish our goals, when we experience the most, make lasting memories, learn new things, and grow as a people.

Growing begins when we are thinking clearly and we are able to proceed through life with a relaxed self-confidence. Living a BLNCD Lifestyle means using all of the information and resources available to us and using our own judgement to decide what is right for us in order to live a more balanced and fruitful life.

Happiness begins when we are experiencing and accomplishing more while minimizing the sources of pain and distraction. Our team at BLNCD Lifestyle has found no other product or substance that helps us in that endeavor more than Cannabis and CBD products. We understand that the industry is new and products can be intimidating, so here at BLNCD Lifestyle, we do the work for you, finding the latest research, industry news, and CBD brands that you can trust to help promote your health and manage pain in the mind and body, helping you live a balanced life and experience life at its peaks. 


Explore Cannabis / CBD Research and Medical Studies by Health Topic Here.

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Written by David Jesse, BLNCD Founder & Blog Contributor


Supporting Research & Resources

  1. 3 Most Deadly Drugs in America - https://www.vox.com/2014/5/19/5727712/drug-alcohol-deaths
  2. The Science of Addiction: Drugs, Brains, Behavior - https://www.drugabuse.gov/publications/drugs-brains-behavior-science-addiction/addiction-health
  3. Tobacco atlas - American Cancer Society - Collaborative Study - http://pressroom.cancer.org/2018TobaccoAtlas
  4. War on Drugs - http://www.drugpolicy.org/issues/brief-history-drug-war
  5. ProCon.org: Medical Marijuana - https://medicalmarijuana.procon.org/view.resource.php?resourceID=000881
  6. US Patent on Cannabis as “neuroprotectant” - https://patents.google.com/patent/US6630507B1/en
  7. 2018 Farm Bill - Washington Post - https://www.washingtonpost.com/business/2018/12/11/congresss-billion-farm-bill-is-out-heres-whats-it/
  8. New Research on CBD - Leafy Article: The Most Important Cannabis Studies of 2018 - https://www.leafly.com/news/science-tech/the-most-important-cannabis-studies-of-2018
  9. Pathway out of Addiction - Leafy Article: Cannabis & CBD on Opiate Addiction https://www.leafly.com/news/science-tech/high-cbd-cannabis-pain-and-opioid-addiction
  10. JAMA Internal Medicine journal by Marcus Bachhuber: Medical Cannabis Laws and Opioid Analgesic Overdose Mortality in the United States, 1999-2010 - https://jamanetwork.com/journals/jamainternalmedicine/fullarticle/1898878?__hstc=9292970.8a6d480b0896ec071bae4c3d40c40ec7.1407456000124.1407456000125.1407456000126.1&__hssc=9292970.1.1407456000127&__hsfp=1314462730
  11. Two Additional Studies: Cannabis & CBD on Opiates - https://www.leafly.com/news/health/two-new-studies-find-cannabis-reduces-opioid-prescriptions

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